Pinterest is the latest social media buzz. I constantly read updates from my Facebook friends (mostly female) along the lines of “I’m sooooo addicted to Pinterest”, “How did I not know Pinterest existed before? I’m obsessed.”, “Good thing I’m off today because I can’t stop using Pinterest.” As a heavy […]
Around 90% of your Facebook “likes” will never actually visit your page once they choose to “like” you. Instead, most people get their information from the posts that show up in their newsfeeds. This means there is a lot of information competing for attention every time someone opens up their […]
It will inevitably happen. For a while, you’re on a roll. You have so much to talk about on your social media portals. Then it happens. You sit there in front of the screen and you’re drawing a blank. One of the most frequent comments we hear is “I just […]
We have all experienced this. You open your Facebook newsfeed and a brand posts a status update. You look at your Twitter feed and the exact same status update verbatim is posted by the brand on Twitter. What’s even worse is that the status update was well over 140 characters […]
2010 was definitely the year of geo-location social networking. The leader in this astonishing SM subset is New York City based Foursquare. Below you’ll find their 2010 year in review infographic with some pretty interesting statistics about their network and its users’ habits. 3rd Idea has successfully implemented Foursquare for […]
I found this awesome quote from Dustin Curtis on Stage Two. He says, Customer experience is the new brand. I’m not referring to a brand as a logo and a typeface. I’m referring to the new kind of brand, the one is formed by the entire experience of a customer’s […]
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