social media for business

03.01.2012 Why Consumers Love Pinterest

Marketing, Social Media No Comments

Pinterest is the latest social media buzz. I constantly read updates from my Facebook friends (mostly female) along the lines of “I’m sooooo addicted to Pinterest”, “How did I not know Pinterest existed before? I’m obsessed.”, “Good thing I’m off today because I can’t stop using Pinterest.” As a heavy […]

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10.04.2011 5 Quick Tips For Ultra Effective Facebook Posting

branding, Marketing, social networking No Comments

Around 90% of your Facebook “likes” will never actually visit your page once they choose to “like” you. Instead, most people get their information from the posts that show up in their newsfeeds. This means there is a lot of information competing for attention every time someone opens up their […]

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08.16.2011 Is Facebook to Twitter Automation a Good Idea?

Marketing, social networking, technology No Comments

We have all experienced this. You open your Facebook newsfeed and a brand posts a status update. You look at your Twitter feed and the exact same status update verbatim is posted by the brand on Twitter. What’s even worse is that the status update was well over 140 characters […]

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08.12.2011 #1 Way To Get Your Business Page “Unliked” on Facebook

Marketing, social networking, technology No Comments

A lot of emphasis is placed on gaining fans and how to reach more “likes,” but more importantly, businesses need to stop and ask themselves if they are making their current audience happy. I read a recent quote stating that brands need to think about their audience first, second and […]

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01.03.2011 Is Social Media Really All About Conversation? No.

Advertising, Marketing, social networking No Comments

In virtually any discussion about social media this point is bound to come up- Social Media for business = Conversation. Is this correct? In part, yes, but it’s time we move past this idea and get to something deeper. How many of us see the posts on Facebook coming from […]

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11.17.2010 Why We Crave Social Media

Marketing, social networking, word of mouth No Comments

Tomorrow morning I will be speaking to senior marketing students at my Alma Mater, Messiah College. As I’m sitting here preparing for the discussion I am also looking over student questions that were prepared in advance. I am really blown away by quality of the questions these students are asking […]

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RT @theaccomac: And It's LIVE! Farm to Table Dinner 2012 Menu & Ticket Info..... http://t.co/8Lkzjff7
16 hours ago

Glad to finally see a Facebook Pages app! Hopefully this will make life easier.
2 days ago

Wow yum! RT @paintboxsoaps Victoria Sponge: Tart, ruby-red raspberry jam sandwiched between impossibly light layers of vanilla-scented cake
2 days ago

I will be there! RT @longwoodgardens Don’t miss our 1st #Fireworks & Fountains of the season to the music of Swan Lake http://t.co/TmQowROX
2 days ago

And disabling comments on Facebook-pointless!RT @airport_girl What's the point of having a blog if you delete the comments you "don't like"?
1 week ago

Well, that's good. http://t.co/siszUaYe
1 week ago

RT @iamluca The most common road to mediocrity is being realistic.
1 week ago

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