According to Seth Godin, “Permission marketing is the privilege (not the right) of delivering anticipated, personal and relevant messages to people who actually want to get them. It recognizes the new power of the best consumers to ignore marketing. It realizes that treating people with respect is the best way […]
Social media marketing is powerful and necessary. There is not doubt about that. Everyday, millions of people are exchanging information about products, brands, and the businesses they love! They are giving recommendations, feedback, and sharing their experiences. Businesses tend to commit social media suicide, however, when they forget this most […]
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