As I have mentioned in a previous post, we live in a world where experience is the new brand. Study after study shows us that the more a consumer actively interacts and participates with your brand, the more positive their feelings toward your brand becomes. Not to mention, their brand […]
It’s the season we’ve all been waiting for! The Holidays. Everyone has or is in the process of shifting gears and preparing for a successful retail holiday. Although the numbers are looking postive, unemployment and the recession is still causing nervousness among retailers going into the busiest shopping season. So […]
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