Some people we say are naturally “creative people.” They seem to be the ones with the great ideas making everyone say “why didn’t I think of that?”. It makes me ponder, what is really the essence of a creative person and why do some people have this trait and others […]
Sometimes the most overlooked and underestimated form of marketing is guerrilla marketing. These marketing “tricks” (which, by the way, are a favorite at 3rd Idea) is often less expensive than other forms of media AND is more effective! A solid guerrilla campaign calls for some creative flair, clever thinking, and […]
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