So, Steve Jobs, one of the kings of marketing, has decided to not attend MacWorld to deliver one of his infamous “keynotes.” People have begun to speculate all kinds of things. A number of people have asked my opinion so I thought I’d let you know. In this time of […]
I saw this commercial a few week backs with my family and all of us in the room instantly started laughing. The “Snuggie” is a blanket with sleeves (not quite the fashion statment I might add). The commercial is cheesy and almost silly, yet it definitely caught our attention. Today […]
Nike… Of course we know them for great shoes, but we like to recognize them for their branding and marketing genius.The following YouTube video depcits a guerrila tactic done by Nike on “Car Free Day” in Prague. As if the statement wasn’t enough, they recorded it and put it on […]
True or False? The point of advertising is to get your name out there. FALSE! We hear this so many times. We ask the advertiser what he/she is trying to accomplish with his all important ad dollars and the response we hear is “Oh, you know..we’re just trying to get our […]
A huge mistake businesses make in smaller markets like York & Frederick is leaving out the Guerilla aspect of any campaign. Sure, its not always the best option, but usually (if properly executed) the most effective. Keep in mind when doing a “Guerilla” campaign that you need to keep it […]
I can remember the first time I saw this ad, it almost brought a tear to my eye (not quite). The “documentary” style is hip and informative. Keith Jackson’s delivery is stellar and the message it gets across: priceless. Drink Gatorade… you’re a winner. They’ve backed it up with proof […]
And disabling comments on Facebook-pointless!RT @airport_girl What's the point of having a blog if you delete the comments you "don't like"?RT @SMMadagency: Research Finds Consumers Crave Simplicity [MediaPost Publications] http://t.co/zapWJV6PRT @theaccomac Charlene's ideas for planning the perfect picnic this summer http://t.co/RBjR85HmAll about strategy 1st RT @3rdidea #Pinterest is a great SM marketing tool, but it is not for every brand http://t.co/iogGEDCH @WeBlogBetter
#Pinterest is a great social media marketing tool, but it is not for every brand and business. http://t.co/1oihU4xY via @WeBlogBetter
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And disabling comments on Facebook-pointless!RT @airport_girl What's the point of having a blog if you delete the comments you "don't like"?