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August 2009

Displaying All Posts Published in August 2009
  • 08.28.2009 4 Characteristics of Successful Advertising Campaigns
    Advertising No Comments

    How many business owners know the feeling of investing in an expensive advertising campaign and not getting a return? It is disheartening and frustrating, especially in a down economy when it seems that advertising budgets are the first to get cut.  If you are in a pattern of seemingly unsuccessful […]

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  • 08.27.2009 CBS & Pepsi put video ad in print
    Advertising, Customer Experience, Marketing, technology No Comments

    Next week, CBS & Pepsi are teaming up to put a video ad in the center of Entertainment weekly. Yes, you heard correctly. The ultra slim video screen technology will interact with readers in the New York and Los Angeles markets. I think this is one of the coolest concepts […]

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  • 08.19.2009 Feeling Unmotivated?
    Quotes & Wisdom No Comments

    Yeah, we’ve all been there. The end of summer is quickly approaching (if it hasn’t already!) and as much as I absolutely love autumn and the new, exciting tasks it brings, it can definitely be hard to get out of “vacation-mode.” Here are a few motivational quotes  that will hopefully […]

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  • 08.13.2009 Attention Consumer-Based Businesses: Your Brand Represents 50-80% of Your Value! Communicate Wisely!
    branding No Comments

    When asked to identify a brand, many people probably automatically go to a logo or slogan.  Although these are both very important aspects of a brand, the implications go FAR beyond the surface. Your brand is your image, however it is more than visual appeal -  it is deep-rooted thoughts […]

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  • 08.11.2009 Simplicity in Print Advertising – How to Make it Work for Your Business
    Advertising No Comments

    When it comes to the topic of simplicity in advertising and marketing materials, sometimes I feel like a broken record. To me, this is one of the biggest and easiest traps to fall prey to. For some reason, there is something about statement-making, simple, and attention-getting ads that cause a […]

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  • 08.05.2009 Better Communication = Satisfied Customers
    Marketing No Comments

    At the core of every good relationship is communication. We have all heard this a thousand times, but don’t forget your customers are also included in that statement! Fostering great relationships a.k.a satisfied, returning customers requires a great deal of attention paid to communication. With social media rapidly increasing in […]

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    3rdideaBack in the real world :-( (@ Miami International Airport (MIA) w/ 60 others) http://t.co/Nmg4TyiN
    4 days ago
    oldwitherowTrying to trim down the 4,000 photos that we took @3rdidea and @VHenderson3's wedding. If they weren't so damn cute, it'd be a lot easier.
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