Is it possible?
Our answer: YES!!
Social networking has become a buzzword recently, but I feel like there is a misconception about social media as it pertains to business and making money. Social media “experts” are telling people that the basis of participating in the on-going, online conversation is to gain important industry insights and to give those insights to others. True, following others in your industry on a format like Twitter is beneficial for many reasons. Additionally, giving out advice etc. is important and definitely builds credibility. Let’s face it though, as a business owner how much free time do you really have to devote?
There IS a way for social networking to equal money that goes beyond talking about your industry with people in China. For example, loyal customers can hear from you instantly! What better way to keep in touch with the latest promotions and coupons? How much are you saving as opposed to a direct mailing?
The ways are many, but it all comes down to time and how much your time is worth.
